---
title: "Setting a New Benchmark"
url: "https://www.whcc.com/inspiration/setting-a-new-benchmark-with-thompson-photography/"
description: "All while running two businesses, Darren & Lisa Thompson aim to take their business to the next level."
updated: "2025-01-20T15:26:18-06:00"
---

# Setting a New Benchmark

[Business Education](https://www.whcc.com/inspiration/browse/business.md)

All while running two businesses, Darren & Lisa Thompson aim to take their business to the next level.

Published on March 4, 2024

[Watch the video](https://www.youtube.com/watch?v=_L_NlIppNl4)

**Darren & Lisa Thompson | [Thompson Photography & Design](http://www.thompsonphotographydesign.com) | Fayetteville, NC**

This entrepreneurial couple runs two thriving businesses with a numbers-driven approach. Their goal is to revitalize their offerings and set a whole new benchmark. Hear how they want to craft a style that sets them apart from the competitors in their area.

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