Product Ideas

How Adding Standout Increases Your Wall Display Profits

Learn upselling techniques and see pairing recommendations for adding Standout to your photography packages.

Standout is the ideal add-on for wall display orders. Here’s why:


1. It's affordable

For this reason, Standout can help you build profits above and beyond the wall displays you already offer. You don’t even have to include Standout in your packages to sell it; you can introduce it in the sales meeting as a bonus for your clients. It can be a powerful leveraging tool if they’re on the fence about making a big investment.

2. It's versatile

  • Mix and match Standout options to fit any client’s style or decor. This lightweight, durable product arrives ready to hang and enjoy immediately!
  • Five different edging options: Black, White, Bamboo, Stainless Steel, and Light Wood
  • Popular sizes from 8×10" to 30×40"
  • Two different depths: ¾" and 1 ½"
  • Several paper choices: 
    • Lustre, Deep Matte, or Pearl photo paper. 
    • Fine Art Canvas
    • Smooth Matte, Aquarelle, Photo Rag Baryta, Photo Rag Metallic, and Torchon Fine Art papers

How to upgrade wall display orders with Standout:

Mix and match Standout with other wall products to make a collage

Standout can help you turn a product purchase into a wall display investment. Assist your clients in selecting their favorite wall products. If your offerings are very specific, this should be easy! Suggest creating a wall collage with those pieces, filling in the rest with Standout.

With its variety of edging options, Standout mixes with any wall product to create a beautiful, cohesive display. When you’re including this cost-effective product, your clients will feel confident making a larger wall display investment. See our product pairing recommendations below!

Create additional displays for the home with Standout

Instead of mixing Standout with other products, you can offer it as an additional display on its own. Once your clients have committed to their ideal wall display, get them picturing the different living spaces in their home; the dining room, den, playroom, office, basement, and hallways.

An additional Standout collage helps your clients liven up another room. Hung as individual pieces throughout the home, Standout brings character into even more spaces. Plus, it’s lightweight and durable enough to be relocated anytime.

Pairing recommendations for Standout:

  • Black — perfect for any paper type: Lustre, Deep Matte or Pearl. For classic black & white images try one of our fine art papers for rich blacks.
  • Stainless Steel—nothing says modern like pairing this look with Metallic photo paper. It will bring out the vividness of your colors or add shimmer to your black & whites.
  • White — try Lustre, Pearl, or Fine Art Smooth Matte paper for clean, timeless images. For a soft, delicate display we suggest Fine Art Aquarelle.
  • Light Wood — compliment this natural look with the beautiful finish of Lustre, Deep Matte, or Fine Art Smooth Matte.
  • Bamboo — enhance its distinct characteristics with the texture of Fine Art Canvas or Fine Art Torchon. Or select Deep Matte for a smooth modern finish.

Adding Standout means more sales over time too

The affordability and versatility of Standout may inspire your clients to add or switch out wall displays more frequently. Over time, they can expand their collages or move older images to new places in the home. The desire to update these displays will bring your clients coming back to you for more photo sessions!